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Salesforce.com get friendly with Toyota

Earlier this year the CRM vendor announced plans to build ‘Toyota Friend’, a private social network for Toyota customers and their cars.

This week Toyota unveiled the soon-to-be-launched Prius PHV plug-in hybrid in Japan, and with this, Toyota made ‘Toyota Friend’ available for the first time.

This vehicle will launch in Japan on 30 January 2012 and one of the features being offered free of charge is:

“Toyota Friend: A proprietary social networking service that provides charging and service reminders via “tweet”-like alerts. It also enables communication amongst Prius PHV users.”

Toyota Friend will be powered by Salesforce Chatter, Salesforce.com’s enterprise social messaging platform. Toyota Friend will connect Toyota customers with their cars, their dealership, and with Toyota.

Information that is expected to filter through the application include product and service data as well as maintenance tips. It is not a closed loop system, however, which could be key to marketers: customers can communicate to family, friends, and others through Twitter and Facebook. The service will also be accessible through smart phones, tablet PCs, and other advanced mobile devices.


Cloudforce 2010 highlights

Tim Anderson is a highly regarded freelance Technology journalist, he was in attendance at Cloudforce 2010 and put together this article, of which the rest can be found on his Technology blog ITwriting.com…

“I’m attending the Cloudforce conference inwidel London to catch up on what’s new with the Salesforce.com platform.

CEO Marc Benioff was on good form, with a fun slide in his keynote presentation saying “Beware of the false cloud” – this was a jab at private clouds which he considers lack the advantages of a multi-tenanted public cloud platform like, you know, Salesforce.com. He has some justification – operating your own cloud is clearly a significant IT burden to carry – but that is the price of freedom. His company continues to report impressive growth. The theme this year is Salesforce.com Chatter, a Twitter-like service embedded into the platform, for which there are just-announced mobile clients (Apple iOS, Blackberry, Android coming) as well as integration with the web UI and programmable platform.

Chatter is reducing email usage for adopters, apparently; Benioff says by 40% in his own company. Another of its advantages (aside from general social media goodness) is that users cannot attach documents directly, but only links to documents – pass by reference not by value – which is a better approach to collaboration. Of course you can do this in emails as well, but people habitually do not. It makes you think – maybe the likes of Outlook should do this by default, saving no end of space in corporate mailboxes. Or perhaps we should just use Chatter instead.”

To read the rest of this article, please visit Tim’s blog.

If you were at Cloudforce we would love to hear what you enjoyed about it. If you found yourself hearing about the cloud for the first time and would like to chat with us about a career as a salesforce.com consultant, force.com developer or becoming certified either phone us on 020 8123 7769 or email us: rod@resourceondemand.com


How to quit a job

The internet has been lit up this week with a clever campaign that went viral, featuring a ‘girl next door’ who dramatically and stylishly quits her job by taking 33 photos of herself with a hand held white board, each picture with a different message on the white board.  She then emailed this message to everyone in her office so that they all saw it at the same time on a Monday morning.

It was a very unique (funny/stylish/original) way to quit and one which caught the imagination of people everywhere, until The Chive revealed it was a hoax and purely done for fun.

You can read the original email and see the photos in full on The Chive website.

This hoax was so popular in fact that 238,000 people shared it on Facebook and 31,000 tweeted it.  It did however trigger talk around water coolers and on blogs, of ways that people would quit and if employees are actually happy in their jobs.

At ROD the conversation that we had revolved around ‘If people do quit, why is it important that they stick to their guns and don’t then accept a counter offer?’  We feel strongly that accepting a counter offer from your current employer when you hand in your resignation can be one of the biggest mistakes you’ll make in your career.

So if you are thinking of handing in your notice and beginning in a new role, here’s our list of seven reasons why you should not accept a counter offer after handing in your notice.

1) If you have been offered a new title and lovely promotion / pay rise – why do you think it took a resignation to surface it? Is this promotion or pay rise based on merit?  Or is it purely because you put a gun to their head and they panicked?

2) Your Manager will have to replace you if you leave and this is very time consuming and costly for them. Would you agree that it is easier for them to offer you more money and / or a new title than it is to replace you?

3) If you were to accept the counter offer, how do you think your boss will view your loyalty?  They may well say it’s forgotten about but we guarantee that every future sick day or dentist visit will be viewed with suspicion.

4) How much respect do you think they will have for you if you stay?  They will feel that they have pulled the wool over your eyes and that they are in control of your career and not you.

5) The majority of people resign for reasons other than money, although when extra money is dangled in front of them they feel compelled to stay. In most cases the real reason for wanting to leave will re-appear in the very near future when the novelty of a little extra money has worn off.

6) Why should a company keep someone who didn’t really deserve a promotion and instead received it in reaction to a fear of departure? When the market dips, as it inevitably does, you will be at the top of the list of people asked to go.

7) Think about the other company (or companies) that have offered you other opportunities. What will they think of someone who used them to get a pay rise at their current company? Individual industries can be very incestuous and you don’t want to be thought of as someone who plays companies off against each other.

If your main motivator for looking around is more money then before you go out on interviews and start receiving offers – walk into your bosses office right now and ask him for a pay rise. If he says no then you know that any offer at resignation stage is an act of desperation, but if he says yes then you have just saved yourself alot of time and effort!

So we hope this helps, but we wouldn’t recommend quitting using photos and a white-board to hand in your notice.  A simple polite conversation and written notice will suffice.


9 Tips to Cracking the Cloud

We’re always being asked how candidates can ‘get into the cloud’, so here’s our top tips, but don’t just pick one, go through all of them and if you really want to work in the salesforce.com ecosystem – do as many of these as you can.  It will pay off.

1.  Do not underestimate the effect of demonstrating enthusiasm and persistence when attempting to break into the salesforce.com ecosystem. Do online training, get certified, push yourself into the salesforce.com world.

2.  Try and identify areas of salesforce.com technologies and features that you are not aware of and learn about them. See what experienced salesforce.com Consultants and Developers are talking about on forums such as this one.

3.  Be prepared to attend events, and when you do attend don’t just shuffle around on your own – Network, Network, Network!

4.  Continue networking online, through Twitter, Facebook, Linkedin and Viadeo.

5.  Relationships are very important in the salesforce.com ecosystem as it is currently very close knit – so your reputation and history will follow you!

6.  Be prepared to start building from the ground up, remember, 3 months is a long time in this industry and progression can be swift.

7.  There is a wide cultural range of consulting partners for salesforce.com, find the organisations that you would like to work with and tell the recruiter that you are dealing with.

8.  Also, be willing to get involved and possibly keep your expectations on salary flexible – at least until you have proved your worth to your employer.

9. Offer yourself to ROD’s Volunteer programme. If you have the time, ROD can help you in offering your services to a charity organisation that uses salesforce.com. This will give you some real world salesforce.com exposure and provide you with a salesforce.com recognised project to put on your CV.